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SM@RT Art Guidelines Explained |
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Title: Get sm@rt with Art
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During Jimmie’s 15 years in this Industry, she has seen advancement from “Ad Specialties” to “Promotional Products”, selling out of the trunk of the car to becoming promotional agencies and black and white artwork becoming “digital files". She has a way of taking the fear out of using digital files and gives you the simplest descriptions possible. She will give the simplest wording possible to ask for and deliver good digital files.
Time: 1.30 hrs
Certified PPAI Class
Description of Content:
With change comes challenge and this Industry has taken on the challenge of setting standards in the area of electronic art. In this 90 min session, Jimmie will cover the basics of the guidelines set by the assembled task force charged with the duty of creating them.
Learner Outcomes:
1. Attendees will become familiar with what is acceptable art and what is not. They will learn how to best ask for the correct files from your client and/or distributor and where to go get more help.
2. Attendees will explore briefly the computer programs which are becoming standard in the industry and see the difference in Vector and Bitmap art?
3. Attendees will cover the importance of delivering the art files to Suppliers and the guidelines that should be followed to lesson the possibility of Internet corruption.
Required Audio/Visual Equipment:
LCD Projector (can rent mine)
Wireless Microphone
Overhead Projector
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